Client
Digpro AB

Assignment
The Digpro identity and website at the time had only been done a couple of years prior, so the client was merely curious as to what kind of cosmetic improvements they might benefit from. They requested that Typomatica explore their brand evolution using their homepage as the stage.

Challenge
The client very much liked their site and branding as it was, and was only looking for a conservative range of options. It did prove to be very difficult holding back given how dynamic and exciting the field of Geographic IT is.

Solution
Three different design directions were presented to the Client demonstrating a range from conservative adjustments to the 3rd direction being the brand deviant. The Client opened it up for the entire office to have a look- which resulted in mixed feedback since everyone liked something.

Examples
Design Directions (Flash)